About Me
01 — The professional
Built comms from scratch in a Dutch private equity investing in European tech growth at 21 (yes, I'm a young builder, and proud of it!). I act from conviction, so after 3 years, left to bet on myself and launch something of my own.
02 — The person
Peruvian in Amsterdam for 7 years. Plugged into the European VC & tech ecosystem. I'm deeply curious, so I read across philosophy, psychology, and design. I write. I go deep on things I love, usually all at once.
03 — What I believe in
I've spent years watching brilliant people struggle to say what they actually mean. And I'm convinced that's the most solvable problem in the room. I help bring them to the surface through brand strategy, storytelling, and positioning.
04 — What I'm working in now
Building something of my own. Starting with helping founders and operators find their story. If that sounds like you, let's talk :)
